Web Analytics Setup - Digital Computer Academy

Digital Marketing Web Analytics Setup

Digital Marketing

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Module 1:

Learning Objectives

Digital Marketing Overview

Marketing Fundamentals

Digital Marketing Strategy

Key Metrics and KPIs

Practical Exercises

Tools Introduced

Module 2:

Learning Objectives

Website Fundamentals

Landing Page Optimization

Basic SEO for Marketers

Web Analytics Setup

Practical Exercises

Module 3:

Learning Objectives

SEO Strategy and Planning

Keyword Research

Practical Exercises

Module 4:

Learning Objectives

Google Ads Fundamentals

Search Advertising

Display and Video Advertising

Shopping and Local Ads

PPC Analytics and Optimization

Practical Exercises

Module 5:

Learning Objectives

Social Media Strategy

Platform-Specific Marketing

Content Creation

Social Media Advertising

Community Management

Practical Exercises

Module 6:

Learning Objectives

Content Strategy Development

Content Creation

Content Distribution

Content Performance

Practical Exercises

Module 7:

Learning Objectives

Email Marketing Fundamentals

Campaign Creation

Email Automation

Performance and Compliance

Practical Exercises

Module 8:

Learning Objectives

Marketing Automation Strategy

Automation Implementation

Advanced Automation

Performance Optimization

Practical Exercises

Module 9:

Learning Objectives

Influencer Marketing Strategy

Influencer Identification

Campaign Management

Performance Measurement

Practical Exercises

Module 10:

Learning Objectives

Advanced Analytics

Data Integration

Performance Analysis

Optimization Strategies

Practical Exercises

Module 11:

Learning Objectives

E-commerce Marketing

Conversion Rate Optimization

Advanced E-commerce Tracking

Retention and Growth

Practical Exercises

Module 12:

Learning Objectives

Mobile Marketing Strategy

Mobile Advertising

Emerging Technologies

Practical Exercises

Module 13:

Learning Objectives

Strategic Planning

Campaign Integration

Budget Management

Team Management

Practical Exercises

Module 14:

Learning Objectives

Emerging Technologies

Industry Changes

Professional Development

Practical Exercises

Announcements Reviews Course Info

Google Analytics installation
Goal setting and conversion tracking
UTM parameter creation
Basic reporting and insights

World's Top Digital Marketing Program

Why You Should Learn With Digital Computer Academy?

100% guaranteed internships
Placement-Assured Program
50+ Hiring Partners
100% Money Return Policy

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World's Top Digital Marketing Program

Why You Should Learn With Digital Computer Academy?

100% guaranteed internships
Placement-Assured Program
50+ Hiring Partners
100% Money Return Policy

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